🠈 DisneyStore & Marvel Store 🠊
Disney Store
The Disney Store and Marvel Store are subsidiaries of the Disney Consumer Products Division which in turn is part of The Walt Disney Corporation. The stores sell Disney and Marvel branded products including clothing, toys, decor, collectibles and other fun objects.
The first Disney Store was opened in The Glendale Galleria in California on March of 1987 with the purpose of selling Disney branded merchandise and memorabilia. The chain began expanding overseas in the 1990s. It quickly grew to over 700 stores by 2001.
The rapid expansion confused the core mission of the Disney Store endeavor. In 2004 The Disney Store sold the store chain to The Children's Place while trying to keep tight control over the merchandise. The partnership did not work out well and Disney ended up re-acquiring the chain in 2008.
In 2009, The Disney Company purchased Marvel Entertainment. Marvel Entertainment was started in 1939. It had built an enviable collection of characters including Captain America, The Fantastic Four, Spider-Man, etc.. The Disney Store merged the Marvel Store with the Disney Store.
This video shows the evolution of Disney animation through the years:
THE EVOLUTION OF DISNEY ANIMATION (1937-2016) from Bora Barroso on Vimeo.
Corporate Events
This page lists transactions involving Disney and its subsidiaries that encounter in my research. Steamboat Venture Capital is a private equity firm launched by Disney.
- 1921: Walt Disney founded Laugh-O-Gram Studios in Kansas City.
- 1923: LOGS failed when its primary client Pictorial went bankrupt.
- 1923: Walt Disney moved to Hollywood and founded Disney Brothers Cartoon Studio with his brother Roy. They developed the character Oswald the Rabbit.
- 1926: The study was renamed to Walt Disney Studio.
- 1928: Disney's distributor owned the rights to Oswald; so Disney created a mouse character called Mortimer which he renamed Mickey.
- 1955: The company opened Disneyland.
- 1971: Disney opened Walt Disney World.
- 1983: Tokyo Disney Resort opened.
- 1984: Disney created Touchstone Films to create PG and PG-13 films.
- 1984: The Sid Bass family purchased of 18.7 percent of Disney and brought in Michael Eisner as CEO.
- 1987: Disney opened the Disney Store chain.
- 1989: Disney made a deal to buy The Jim Henson Company which developed the Muppets. Jim Hanson died and the deal fell through.
- 1992: Disneyland Paris opened.
- 1993: Disney acquired Miramax Films.
- 1995: Disney acquired ABC Network which included ESPN.
- 1998: Disney acquired Starwave.
- 1998-99: Disney acquired Infoseek.
- 1999: Disney launched the Go Network Internet portal.
- 2000: Disney created the private equity firm Steamboat Ventures which was named after the Mickey Mouse film Steamboat Willie.
- 2001: Disney acquired Fox Family Worldwide for $2.9 billion cash plus $2.3 billion in debt assumption.
- 2004: Disney sold the bulk of The Disney Store Chain to The Children's Place.
- 2005: Hong Kong Disneyland Resort opened.
- 2006: Disney, which previously had distribution agreements with Pixar, acquired Pixar Animation Studios in a $7.4 billion in an all-stock deal.
- 2006: Disney acquired the rights to Oswald the Lucky Rabbit (this was Disney's first character) from NBC Universal.
- 2009: Shanghai Disney Resort opened.
- 2009: Steamboat invested in Ontelo which acquired PhotoBucket.
- 2009: Disney acquired Marvel Entertainment in a $4 billion deal.
- 2012: Disney completed its acquisition of UTV Software Communications based in India.
- 2012: Disney acquired Lucasfilm (makers of Star Wars for $4.05 billion.
- 2014: Disney acquired Maker Studios, which is an active multi-channel network on YouTube, for $500 million. It renamed unit to Disney Digital Network May 2017.
- 2016: Disney opened Shanghai Disney Resort which cost $4.4 billion.
- 2017: Disney acquired Twenty-First Century Fox, Inc..
References:
- Wikipedia - Walt Disney Company (Drawn 5/24/2019)